Sunslik
Raise product awareness and drive participation in Sunsilk’s summer lottery by guiding audiences across digital touchpoints toward the campaign’s sales and code-submission journey.
IG Influencer Video Views
Instagram Influencers
Instagram Display Ad Views
Telegram Views
VOD Views
We developed an integrated journey around the Magical Suitcase—positioning Sunsilk as a companion to women’s exciting summer adventures. The campaign connected a clear communication idea with scalable digital assets and a conversion-focused participation path.
We developed the communication and digital media strategies, managed Instagram influencer collaborations and display advertising, designed the campaign’s OOH key visual, and operated an automated SMS journey for lottery participants.
Communication Strategy, Digital Media Strategy & Execution, Creative Design, Lead Management Automation
